Cover Playbook #01 • Meta Ads
3.8x – 5.4x Verified ROAS Framework
3.8x – 5.4x Verified ROAS Framework
Meta Ads Full-Funnel Blueprint 2026: How to Structure TOFU, MOFU & BOFU for 4x+ ROAS in India
Why clicking “Boost Post” or running a single cold conversion ad burns your budget — and the exact 3-stage Meta Ads architecture (Awareness → Consideration → Click-to-WhatsApp & Instant Form Retargeting) we deploy across ₹50,000 to ₹3,00,000 monthly budgets.
50/30/20 TOFU-MOFU-BOFU Split
Click-to-WhatsApp vs. Instant Forms
Meta Pixel + CAPI Event Deduplication
Industry Benchmarks (Jewellery to Realty)
Read Cover Playbook
Includes Budget Tables & Audience Matrices
